San Diego · New York · Est. 1998

Footwear.
From first sketch
to sold through.

The footwear design, sourcing and brand organization behind three brands of its own — and behind labels you will never see us on. Men's and women's, from the world's most exclusive factories to the world's biggest floors.

Gordon Rush · The Austin

Most companies in footwear do one thing. We do all of it — at the top of the category, for our own brands and for yours.

1998Designing and producing since
2Offices — San Diego · New York
3Continents of factories
Our story

Footwear is our everyday work.

Pinnacle Brand Group brings design, development and sourcing together for the brands we own and the partners we build for. Running our own labels keeps that work connected to the whole life of a shoe, from the first sketch to the finished pair.

That same experience supports private-label programs, with a team that carries a brief through materials, sampling, production and delivery.

Our company and how we work
Capability

The construction
decides everything.

Most footwear partners know one or two and quietly steer every brief toward them. The construction decides the price, the weight, the break-in and whether a shoe can ever be repaired, so it should be chosen for the shoe — not for the factory. Six of them, men’s and women’s, in the factories that run each one every day.

  1. 01

    Blake

    The sole stitched straight through to the insole. Slimmer, lighter and more flexible than a welt; resoleable by anyone with a Blake machine.

  2. 02

    Stitchdown

    The upper turned out and stitched down to the sole. Rugged, wide-footed, honest. The construction of a work boot that got invited somewhere.

  3. 03

    Cemented

    Upper and sole bonded under heat and pressure. Lighter, cheaper, and when the adhesive and the prep are right, entirely sound.

  4. 04

    Vulcanized

    Raw rubber cured onto the upper in a mold. The sneaker construction, and still the best one for a canvas shoe.

  5. 05

    Strobel

    The upper closed to a textile sock, then cupsoled or injected. The modern sneaker floor, and what makes a heeled sneaker hybrid possible at all.

  6. 06

    Injection

    Polyurethane or rubber shot directly onto the lasted upper. The highest-volume method there is, and the hardest to make look like anything.

Our own labels are men’s, so that is what the industry knows us for. The other half of the floor we have run quietly for partners for years — heel heights from a flat to a hundred millimeters, shanks and heel seats engineered to hold balance across a full graded size run, in the same exclusive factories. Tell us the shoe and the number. We will tell you which of these it wants, and which of them we would talk you out of.

How we work

Six steps. No mystery.

A footwear program runs on a calendar. Here is ours, from first conversation to first delivery.

01

Brief

Who it's for, where it sells, what it has to cost. We tell you straight what's realistic.

02

Concept

Silhouettes, lasts, constructions, materials. Sketches and a first line plan.

03

Development

Tech packs, spec sheets, component sourcing, cost engineering.

04

Sampling

Pull-overs, then confirmation samples. Fit, wear-test, revise.

05

Production

Factory allocation, QC, timelines, compliance and testing.

06

Delivery

Freight, customs, packaging, and everything that has to happen before the first pair sells.

Who we work with

If you need shoes made, we should talk.

A

Fashion and apparel houses adding footwear

You have a customer, a look and a calendar. You don't have lasts, factories or a footwear designer. We become that department.

B

Retailers and private label

Exclusive programs designed to your open-to-buy, your price architecture and your floor — from one hero style to a category.

C

New and digitally native brands

Founders with a point of view who need the product built right the first time — lasts, materials, construction and a supply chain that scales.

D

Established footwear brands

Extra design bandwidth, a second sourcing base, a new category or a cost-down without losing the quality your customer expects.

E

Women's brands and designers

Women's is the half of our work nobody sees. Dress, boots, loafers, sandals and sneakers, made in the same exclusive European and Asian factories as our partners' best product.

Start a project

Bring us the shoe.

Start with a short brief. A designer reads it. Within two business days you get an honest read on fit, feasibility and what it will take.